According to the the Pew Research Center for Excellence in Journalism, news sites are struggling to build online revenue models due in part to the fact that the vast majority of news sites lack the ability to customize ads to user behavior and needs.
- via (Who Advertises on News Sites and How Much are Those Ads Targeted )
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joshuastarlight reblogged this from mediahascookies and added:
Fox News doesn’t need...use targeting. They already know
